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Riverside County announces 2026 Fair and National Date Festival, operator cites $92 million impact
Summary
County and Pickering Events outlined the Feb. 12–March 1 Riverside County Fair & National Date Festival, touting new attractions, school ticket programs, veteran admission policies and a reported $92 million annual economic impact; operators said revenue-sharing has funded fairground improvements.
Supervisor (speaker 13) and fair officials announced the Riverside County Fair & National Date Festival will run Feb. 12 through March 1, with new attractions, expanded programming and a focus on veterans and accessibility.
The fair operator, Chris Pickering of Pickering Events, LLC, said the county’s public-private operating agreement and revenue-sharing have generated about $1,500,000 to fund improvements at the fairgrounds. He cited an independent economic-impact figure of $92,000,000 in annual impact, roughly 300,000 attendees and approximately 600 ongoing jobs linked to the…
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