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Committee presses for clearer, measurable strategies as Platteville School District reviews communications plan
Summary
At a 25-minute meeting, the Platteville School District Community Outreach and Policy Committee reviewed a revised comprehensive communications plan and urged staff to tie tactics directly to numeric goals (for example, a 5% attendance increase), add non-digital outreach for families without internet access, and return a tightened plan to the full board Aug. 27.
The Community Outreach and Policy Committee of the Platteville School District met to review a revised comprehensive communications plan and an annual social-media report, pressing staff to make objectives more specific and measurable.
The committee’s chair opened the meeting and asked members to focus on pages 4–6 of the updated plan, which cover goals and monitoring. A committee member questioned whether the plan’s targets — such as increasing activity-complex attendance by 5% or adding five more kids to events per year — are linked to concrete strategies and measurement plans. “How are you gonna have good communication? How are we making digital methods accessible to all?” the member asked, urging staff to explain exactly how outreach will reach families…
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