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California’s DROP platform tops 242,000 sign‑ups; agency readies data‑broker processing in August

California Privacy Protection Agency Board · March 3, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The California Privacy Protection Agency reported that its Delete Request and Opt‑Out Platform (DROP) met its Jan. 1, 2026 launch and attracted more than 242,000 deletion requests and over 575 registered data brokers within weeks. Staff outlined verification rates, user support volumes and outreach plans as the agency prepares to begin broker processing in August.

The California Privacy Protection Agency said on Feb. 27 that its new Delete Request and Opt‑Out Platform — known as DROP — successfully met statutory deadlines and has seen adoption far beyond early expectations.

Executive Director Tom Kemp told the board the agency met the Jan. 1, 2026 deadline and the system ‘‘has been highly available and whose adoption has exceeded everyone's expectations.’’ As of the meeting morning, staff reported more than 242,000 deletion requests and over 575 registered data brokers.

In an operational briefing, DROP’s chief of IT, Artem Andrusov, gave the board a closer look at product metrics from the first eight weeks. He said roughly 98% of users attempting automatic residency verification succeed, and the average time to complete a deletion request is about eight minutes. The system…

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