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Town council reviews resident survey of 409 responses to guide 2026 strategic plan
Summary
Consultants presented results from a resident survey of 409 complete responses (±4.7% margin of error) showing strong overall satisfaction, priorities for preserving large-acreage lots and open space, and concerns about road maintenance and drainage; the dashboard will be published for council and residents to explore.
The Town of Southwest Ranches council spent much of its meeting on a resident survey that will feed a 2026 strategic-plan update. The administration said the consultant OnPoint Insights collected 409 complete responses, giving a stated margin of error of ±4.7 percent.
"We had more than 400 residents complete the survey," the mayor said, thanking participants for the turnout. Ryan Young of OnPoint told the council the team recruited respondents through the town's Constant Contact, consultant emails, the town website, text messages, the front desk and social media.
Young said the survey grouped questions into four areas—town amenities, growth and development, safety and security, and town leadership—and asked respondents to select the two items in each group that matter most. The highest-priority items included maintenance of parks and open spaces and town events; large-acreage-lot preservation and equestrian/animal-friendly policies ranked highly in growth and development. Young said road resurfacing and stormwater drainage showed room for improvement.
Resident Noel Hollingsworth told the council he found design flaws in the survey, saying that grouping water, wastewater and stormwater together could obscure respondents' specific concerns. "That is a design flaw," Hollingsworth said. Ron Gailey and Ryan Young, with OnPoint, responded that the survey used randomized item order to limit bias, grouped some items to keep the survey short, and that the dashboard's comment filters let staff and council drill down for detail.
Town staff said the consultant will publish a dashboard and a PDF summary on the town website so council members and the public can examine results by demographic filters. Russell, the town administrator, said the survey is only a first step and urged the council to use the results to shape budgeting and a multi-year strategic plan.
Next steps: the town will publish the dashboard and a summary PDF; staff and consultants will continue analyzing comments and prioritization to translate the findings into planning and budget recommendations for council review.
