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Committee splits on updating campaign disclosure for paid social media; bill fails in committee
Summary
A proposal to add social media and paid influencer marketing to political-ad disclosure rules and to create a fine schedule (HB 112) drew debate over whether campaign-generated digital posts would be covered. The committee failed to recommend the third substitute—2 ayes, 3 noes—leaving the issue unresolved at this committee.
Representative Hayes presented HB 112 (third substitute), which adds social media and influencer marketing to the legal definition of political advertising and creates a fine schedule as an alternative to misdemeanor prosecution for disclosure violations. Sponsor said the measure targets paid digital advertisements and influencer marketing (paid posts meant to appear…
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