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Eastern Oregon Visitors Association outlines regional tourism strategy, seeks steady funding
Summary
Lina Carullo, executive director of the Eastern Oregon Visitors Association, presented a regional tourism plan for 11 counties, described Travel Oregon funding and a raised funding floor, and asked local leaders to partner on grants, marketing and accessibility initiatives.
Lina Carullo, executive director of the Eastern Oregon Visitors Association (EOVA), told the Harney County Court on Wednesday that the region's tourism strategy is focused on attracting overnight visitors while protecting local character and infrastructure. Carullo, who described EOVA as the regional destination marketing and management organization for 11 counties east of the Cascades, said the group's funding from Travel Oregon recently increased from $400,000 to $500,000 and that the organization is seeking ways to secure a predictable annual floor.
Carullo said EOVA centers…
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