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Concord officials propose two rainbow crosswalk decals as a Pride month pilot
Summary
The town's economic development director proposed testing two oversized roadway decal crosswalks for Pride month, estimated at $4,650 for the two locations; staff recommended a single roadway test first and said approvals will be sought from the Historic District Commission and Public Works.
Concord’s economic development director, Mimi Gramey, proposed a pilot to install two oversized rainbow roadway decals in Concord Center and West Concord to celebrate Pride and increase crosswalk visibility.
Gramey said the decals would be similar to sidewalk stickers used in West Concord but designed for roadways; staff plan a single roadway test first to assess durability under vehicle traffic. The two‑crosswalk pilot is estimated to cost $4,650, Gramey said, and the Concord Center location would require Historic District Commission review while the West Concord location would need Public Works and select board approval.
Supporters at the TAC meeting said the decals could improve pedestrian visibility and suggested outreach to the West Concord Advisory Commission. Gramey cautioned that the decals sometimes peel and that the project will require fundraising for wider deployment; if the test succeeds, future expansions could be considered.
Next steps: Staff will confirm vendor details, coordinate required approvals and schedule the pilot with the contractor’s calendar; the West Concord sticker test is targeted around Memorial Day weekend if the contractor schedule allows.
