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Commission indefinitely defers construction-fencing advertising pilot after resident and operator concerns
Summary
After extensive public comment from residents and ad industry representatives, the commission indefinitely deferred FR4, a pilot proposal to allow temporary commercial advertising on construction fencing in the urban core. Opponents cited enforcement and equity concerns; proponents asked for competition and stronger safeguards.
The Miami City Commission voted on Jan. 22 to indefinitely defer FR4, a proposed pilot that would allow temporary off-site commercial advertising on construction fencing in portions of the city’s urban core.
Supporters from the advertising industry, including Alchemy Media and other operators, told commissioners the program could generate revenue to fund graffiti removal and site maintenance. "This…
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