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Boca Raton economic development office highlights recruitment, workforce ties and targeted outreach
Summary
The city's economic development manager described recruitment and retention efforts, a 5,000-contact outreach list for targeted follow-up, partnerships with FAU and CareerSource, local branding and workforce programs, and claimed outcomes including about 13,000 jobs retained or created since the initiative began.
Jessica Dalbecchio of Boca Raton’s Office of Economic Development told the council Aug. 26 the office is pursuing a seven-pronged strategy that emphasizes business recruitment, retention and workforce development and highlighted several outreach and partnership tactics.
Dalbecchio said the city has developed a list of roughly 5,000 contacts in target markets (initially by ZIP code) and plans targeted follow-up using segmented messaging (for example, hedge funds or private-equity firms). She described a multipronged marketing…
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