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Consultants say community research will guide whether a Poway Unified bond is feasible
Summary
True North Research presented a feasibility study framework and early methodology to the Poway Unified board, explaining how research can show whether a November bond measure could be viable and how to structure a measure if feasible.
Poway Unified officials heard a presentation on Jan. 22 from True North Research about a feasibility study on a potential general obligation bond measure.
Eric Dill introduced the item and Tim McLarney, president of True North Research, described the study’s purpose: to determine whether a bond placed on a November ballot could succeed and, if so, how to structure it. McLarney said feasibility depends on factors including the size of the bond, the tax rate needed to support it, the list of projects to fund, timing of the election and accountability provisions.
McLarney explained the firm’s methodology: surveying likely November voters drawn from registration history and demographics to produce a statistically reliable sample. He said the research can also identify how information and communications can shift voter opinions and help guide the district on ballot timing and measure packaging. The presentation continued with slides and detailed polling methodology.
Board members were invited to ask questions about next steps and potential project lists; the presentation in the transcript continues beyond the available excerpt.
