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Board approves McDonald’s site and design plan at Hollywood Festival Shopping Plaza

Planning and Development Board · March 11, 2026
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Summary

The Planning and Development Board approved design and site plan (file 25DP47) for a proposed 3,859 sq ft McDonald’s with dual drive‑through lanes at 6601 Taft Street, subject to six conditions; the applicant noted pending county plat actions and staff said signage permits are handled separately.

The Planning and Development Board on March 10 approved design and site plan for a proposed McDonald’s at 6601 Taft Street (file 25DP47), a 3,859‑square‑foot restaurant with a two‑lane drive‑through located within the Hollywood Festival Shopping Plaza.

Umar Jevid, Planner 3 with the city’s Planning Division, presented the application and said the site spans two parcels (approximately 0.81 acres) and is designated general business in the comprehensive plan and zoned C3. Jevid said the applicant is not requesting variances, the proposed building height will be under 19 feet, and the restaurant plans 39 on‑site spaces for the fast‑food use (bringing the overall plaza parking to about 525 spaces). He noted staff’s consistency findings with the zoning and comprehensive plan and recommended approval with six conditions (some modified after pre‑meeting coordination).

Craig McDonald of Corporate Property Services, representing McDonald’s USA LLC, described the layout, including dual order lanes that transition to a single pickup lane, an escape lane shared with the drive aisle, dumpster location with opaque gates, two bicycle racks, and enhanced landscaping. McDonald said a county plat (033MP25) is pending to combine parcels and that the team met with staff to adjust conditions prior to the hearing.

Board members asked whether a freestanding monument sign was proposed; McDonald confirmed a monument (monument sign at the southwest corner) and said final sign permitting will follow the building permit process. Staff said wall signage was included in the design review and permanent sign permits are handled separately.

A motion to approve the site plan and design for file 25DP47, subject to conditions 1–6, was made, seconded and carried with no recorded opposition. The applicant and staff agreed to the revised conditions; the plat and permitting steps will proceed through Broward County and the city’s building and sign permit processes.

The approval is subject to the listed conditions; the board recorded no additional votes or roll‑call tallies in the public transcript.