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Residents urge Atwater to get aggressive on business recruitment and downtown beautification
Summary
At the Feb. 21 workshop, business leaders and residents urged the city to pursue targeted business recruitment, create a business roundtable and improve Atwater Boulevard's streetscape to attract larger employers and visitors; staff noted the city lacks a dedicated economic-development manager and asked residents to share broker contacts.
Multiple residents used the budget workshop to press Atwater leaders for a more active economic-development strategy and to prioritize outward-facing improvements that would affect business attraction.
Speakers recounted missed opportunities and suggested the city adopt a marketing and brokerage outreach plan. One attendee recalled prior unsuccessful recruitment efforts and urged the city to convene local…
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