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Brisbane rebrands economic development as 'Economic Vitality,' outlines business outreach and Baylands permit status
Summary
City Economic Vitality Director Mitch Bull presented a rebrand of economic development to 'Economic Vitality' and described outreach plans, business‑support measures, and local occupancy figures; staff confirmed the Baylands/quarry developer resubmitted a revised design permit for just under 900,000 sq ft of advanced manufacturing.
Mitch Bull, director of economic vitality for the City of Brisbane, told the Planning Commission on Jan. 22 that the city has rebranded its economic work as the Economic Vitality Office (EVO) and is pursuing a cross‑departmental strategy to support businesses, boost visitation and promote sustainability.
Bull said EVO aims to go beyond leasing and land use to coordinate city staff, community members and business partners. "It's a collaboration between all city staff, community members, and business partners to enhance the economic stability of the city and improve the quality of life," he said, describing outreach, sponsorships and a planned business summit as near‑term tactics.
The presentation emphasized practical outreach. Bull said he and City Manager Jeremy Dennis have been meeting…
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