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Placerville adopts $388 banner-permit fee for nonprofits under new policy
Summary
Staff told the commission City Council resolution 9,504 sets a $388 banner-over-Main fee (effective May 11, 2026) that will be cost-recovery only, limited to nonprofit organizations, prohibits religious or political advertising and requires proof of tax-identification and in-city events.
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The Placerville Recreation and Parks Commission reviewed a recap of City Council resolution 9,504 that standardizes the banner-over-Main policy and establishes a $388 fee, effective May 11, 2026, to recover staffing and installation costs.
Director Dennis Nishihara said the policy change aims for 100% cost recovery for banner staffing and installation. He emphasized the policy applies to nonprofit organizations only, requires proof of tax identification for events and advertising, prohibits religious and political advertisements and restricts banner events to activities held within Placerville city limits.
Staff said current users (about 30–35 annually) will be notified of the fee increase and clarified gray areas about whether some events or activities had previously been treated as inside or outside city limits. The commission had no questions at the meeting and asked staff to notify current users and provide contact information for inquiries.

