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VISIT Florida touts record tourism as America250 events roll out
Summary
Brian Griffin, president and CEO of VISIT Florida, told the White Springs audience that tourism is thriving — citing a 2025 visitation figure and a recent rise in overseas visitors — and encouraged visiting America250 sites and newly installed statues across the state.
Brian Griffin, president and CEO of VISIT Florida, spoke at the White Springs America250 event and promoted Florida’s statue program and yearlong America250 attractions as tourism draws.
"Florida welcomed a record breaking 143,300,000 visitors," Griffin said, citing 2025 visitation numbers and noting a 4.5% increase in overseas visitation for January 2026. He encouraged residents and visitors to "party like it's 1776" and to see the new monuments and associated programming around the state.
Griffin described White Springs and Hamilton County as part of Florida’s heritage tourism offer, highlighting local attractions including the Spring House and Stephen Foster Folk Culture Center State Park. He said VISIT Florida is supporting America250 events and called the statue series "unique in this moment in history."
His remarks followed the governor’s unveiling of an Alexander Hamilton statue and broader America250 program announcements.
Local hosts also described planned America250 performances and provided a link to america250fl.com for schedules and details.
