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Council approves transfer of Discover Denton assets to independent DMMO to formalize operational independence
Denton City Council · April 7, 2026
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Summary
Council authorized an acquisition agreement enabling Discover Denton's transition to an independent Denton Destination Management and Marketing Organization. The new entity has filed articles and obtained an EIN; council approved asset transfer steps and will consider leases and hotel-occupancy funds in forthcoming meetings.
Christie France, executive director of Discover Denton, briefed council on steps to transition Discover Denton into an independent Denton Destination Management and Marketing Organization (DMMO). France recapped prior council actions authorizing the…
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