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DeKalb board authorizes executive director to finalize $64,000 PR consulting agreement
Summary
The board authorized the executive director to enter into a consulting agreement with Profile Marketing (not to exceed $64,000) for public‑relations and communications support; members clarified deliverables, previous vendor experience and that the contract is consulting (no employment benefits).
The DeKalb County Board of Registration and Elections on April 14 authorized the executive director to execute a professional services agreement with Profile Marketing to provide public‑relations and communications services, with a not‑to‑exceed amount of $64,000.
Director Keisha Smith said procurement and county purchasing found two responsive bidders and that Profile Marketing was selected based on demonstrated experience with elections and familiarity with county processes. "We have been very satisfied with the work, their product," Smith said, noting the firm has worked with the county since 2020.
Board members sought clarity about contract terms. "This is a consulting arrangement, not employment," said Mr. Brolin, asking whether the $64,000 cap meant the vendor could not be paid above that amount; Smith confirmed it could not. Member Gail Lee asked that the department ensure outreach messaging targets underrepresented communities without partisan intent; Smith said Exhibit A in the contract focuses on engagement and does not require use of any specific partisan outlets.
A motion authorizing the executive director to execute the agreement in a form approved by the county attorney was moved, seconded and approved by voice vote.
