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Columbia County transit reports ridership growth, pilots cashless fares and outreach push
Summary
County transit reported monthly ridership increases of roughly 200 rides year-over-year, expanded outreach and online dial-a-ride signups, and proposed Token Transit app fares (approx. $2,500 setup and $2,500 annually) to reduce cash dependence.
Prince Beatty presented an update on Columbia County transit on March 18, telling commissioners the system has boosted outreach and ridership and is exploring cashless fare options.
Beatty said outreach increased substantially last year — ‘‘18 or 20 different events’’ — and that staffing has stabilized after turnover. He said the system recorded about 200 additional monthly rides on its main line and a similar increase for Dial-a-Ride, and reported first-time rider totals rising from 112 to…
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