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Discover Gila County presents five‑year marketing plan after reporting major web and ad growth
Summary
Discover Gila County staff presented a new five‑year marketing and strategic plan, citing large website traffic gains (hundreds of thousands of visitors), digital advertising reach and awards; supervisors praised the program and asked for the plan to return on a future agenda for formal approval.
Discover Gila County presented its draft five‑year marketing and strategic plan to the Board of Supervisors, summarizing results since 2018 and projected next steps.
Presentation highlights included cumulative website traffic in the hundreds of thousands of visitors, social‑media followings of tens of thousands, video and TV ad placements…
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