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Cobb County leaders outline World Cup role: base camps, watch parties and monthslong visitor window
Summary
Cobb County tourism leaders said Atlanta will host eight World Cup matches and that Cobb expects a significant influx of visitors during a roughly June 15–July 15 window; leaders described base camps, watch-party activations and a new county branding page.
Cobb County Commissioner Eric Allen and leaders of Cobb Travel and Tourism described how the county will support the 2026 FIFA World Cup, including base camps, approved watch-party activations and a coordinated visitor window spanning roughly June 15 through July 15.
"Overall, it'll kick off on June 11 and run through July 19," said Rachel Rogers, vice president of sports sales and engagement for Cobb Travel and Tourism, adding that Atlanta will host eight matches and that Cobb expects the majority of match-related visitation in a roughly 30-day window around match dates.
Why it matters: the World Cup has been expanded to 48 teams and will draw international fans to the region; local leaders…
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