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City staff presents transit rebranding timeline; board gives feedback

Citizen Transportation Advisory Board · November 17, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Hanna Feldmann presented a transit rebranding timeline including discovery findings, branding concepts, trademarking and bus wraps, with a target soft launch by August; the board provided feedback and completed an engagement exercise to identify preferred names.

Hanna Feldmann, a city staff member, presented the timeline and key milestones for the transit rebranding project. The plan includes findings from the discovery phase, proposed branding concepts, trademarking steps and…

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