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Chamber outlines tourism push; county mayor praises new storefront and outreach
Summary
The Chamber of Commerce presented recent advertising efforts and event plans to boost tourism in Carter County and said it has relocated to 615 E. Elk Ave.; Chamber tourism staff reported increased Google metrics and sought continued county support.
The Carter County Chamber of Commerce on April 19 briefed the county commission on advertising and event efforts intended to raise tourism to the area.
Luke Freeman, the Chamber's tourism coordinator, presented a PowerPoint summarizing past and upcoming events and said online indicators show growing interest: "Google's numbers show an increase," he said, while noting Facebook data are newer and steadier. Chamber Director Joy McCray said the Chamber has moved to a new office at 615 E. Elk Ave. and outlined fundraisers and youth programming; she thanked Mayor Patty Woodby for speaking at a Youth Ambassadors meeting.
Why it matters: local tourism marketing drives visitor spending in retail, hospitality and venues around the county and supports local events. Commissioners asked about the underlying metrics; Commissioner Aaron Frazier inquired specifically whether Google and Facebook data showed increased interest, and Freeman said Google data had been trending up for about a year.
The mayor thanked Chamber staff for their representation and for ongoing work to build tourism in the county. There were no formal actions attached to the presentation; commissioners moved next to recorded resolutions and appropriations.
