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Officials discuss "Raise the Blade" lawn-care outreach at Chittenden County clean-water meeting
Summary
Karen Bates (DEC) urged simple, repeatable messaging for a 'Raise the Blade' lawn-care campaign and asked whether CCRPC, towns and MS4s will push the outreach; members discussed capacity, local outreach channels and next steps for coordinated messaging.
Karen Bates, of the Department of Environmental Conservation (DEC), led discussion on residential lawn-care outreach and urged use of simple, repeatable messages such as the earlier “Don’t P on your lawn” campaign and the newer “Raise the Blade” approach. She told the Clean Water Advisory Committee the outreach must work at the local level to change homeowner behavior.
The committee discussed how the campaign…
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