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Aurora staff outline retail strategy and report modest sales-tax growth

Aurora City Planning and Economic Development Committee · April 28, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Business-development staff presented a retail strategy implementation plan focused on process clarity, clean-and-safe initiatives and marketing; staff said sales tax was up 4.7% year-over-year but council members noted some year-to-date comparisons are down and urged targeted support measures.

Cindy Perry, manager of Business Development in Planning and Economic Development, briefed the committee on the retail strategy steering committee's recent work, an implementation plan and early action items intended to attract tenants and support local businesses.

Perry said staff completed three steering-committee meetings and drafted an implementation plan that…

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