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Emery County travel office to host mandatory workshop for event funding; NICA mountain‑bike race eyed for 2027
Summary
The travel office announced a required workshop for event coordinators with 34 registered attendees and discussed a potential 2027 National Interscholastic Cycling Association (NICA) race expected to bring thousands of visitors; the office plans training, marketing support and monthly content meetings.
The Emery County travel staff told the board that a mandatory workshop for event coordinators will be held Thursday to train anyone who wants travel‑office support or funding for events this year.
“So it is for anybody that's gonna be coming to the travel office to ask for funding or support for events this year. Is required to come to this training on Thursday,” Amanda Langer said, announcing that 34 people had already registered.
Langer described the workshop as a working training with breakout sessions and requested that anyone who cannot attend in person ask for a Zoom link. She said staff are preparing workbooks, coordinator survival kits and catering and will use the session to finalize an events calendar and gather dates to update websites and promotional materials in February and March.
Staff also described outreach with national mountain‑bike organizers (referred to in the meeting as “Nike”/NICA), which officials hope will bring a major race to Emery County in 2027. Langer said a NICA race could attract about 3,000 people, including roughly 1,000 racers and families who would use lodging, restaurants and local services for multiple weekends as trails are scouted and events build momentum.
Board members said the race and other larger events could provide a sustained boost to lodging and food businesses, and staff emphasized they would help coordinate vendors, marketing and promotional materials. The travel office plans monthly content and boost meetings with staff and contractors to ensure efficient use of limited marketing dollars.
No funding approvals occurred at the working meeting; staff said contract renewals and any budget allocations would be placed on future agendas for a recorded board vote.
