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Board reviews Bank of America's updated illuminated signs; staff cites existing code requirement
Summary
The Design Review Board reviewed a proposal to replace Bank of America's downtown signs with updated, internally illuminated signage; staff said the request is treated as a design-review item under the city code, and the board discussed like-for-like replacement.
The Sebastopol Design Review Board considered a proposal from Johnson Sign Company to replace and update Bank of America's downtown signage at 7175 Healdsburg Avenue. Staff said the replacement is generally like-for-like in size but requires design-review approval because the signs are internally illuminated and the municipal code requires review of illuminated signage in the downtown core.
The applicant told the board the new signs use Bank of America's updated national branding and are slightly smaller in footprint than the current signs; internal illumination will remain. Board members asked whether the proposal could qualify for an exemption when replacing existing illuminated signs; staff replied the code (section 17.120.05(c)(2)) prioritizes external illumination and requires design-review oversight for internal illumination even for like-for-like replacements.
No substantial public opposition was recorded during the item's discussion. Board members offered clarifying comments and asked staff to confirm code references; staff recommended approval consistent with the findings in the staff report. The board deliberated and proceeded with a motion consistent with the staff recommendation. The board recorded the motion as passing with three yes votes and two abstentions/recusals in the transcript; staff reminded applicants of the standard seven-day appeal period and of permit procedures.
