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Youth City Council asks Farmington to allow a YCC Instagram to boost teen engagement
Summary
Youth City Council members asked the City Council for permission to run a Farmington YCC Instagram account to reach more teens; they cited local engagement examples and statistics showing limited current social-media reach for YCC recruitment, and City Attorney Paul Roberts said he will respond in writing.
Youth City Council Mayor Max Johnson, Secretary Bryndee Bradshaw and member Kaitlin Sherlock asked the Farmington City Council during the April 21 work session for permission to start and maintain an official YCC Instagram account aimed at increasing youth engagement.
The students presented examples of other local youth and school Instagram accounts and argued the platform would strengthen ties between Farmington High School and the community. They told the council that "50% of teens check Instagram once a day or more" and that a YCC membership poll found only 3.8% of members learned about the Council through social media, which they said shows current outreach is not reaching a diverse student audience. Max Johnson said the account would be managed by youth with oversight from Farmington staff and proposed creating a YCC social media representative role.
The presentation included examples of robust engagement on other school-related Instagram pages; the students said that strong engagement sometimes requires shifting performances to larger venues. City Attorney Paul Roberts told the council he would address the Instagram request in a written response after reviewing the proposal; he said he was impressed with the presentation. No formal council action was recorded at the meeting on the request.
