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Council approves partnership and up to $132,000 guarantee for third Latin concert in city series
Summary
Council approved a partnership with Spade Entertainment and Rook’s Agency to add a third Latin concert to the city’s amphitheater series; staff estimated a maximum city contribution of $132,000, with the city to be repaid first from event revenues.
Council approved a staff‑recommended partnership to add a Latin/Hispanic concert to the city’s summer concert series and authorized a city guarantee up to $132,000.
City staff described a three‑party approach with Spade Entertainment (series operator) and Rook’s Agency (Latin‑genre promoter) co‑producing the event; each promoter would receive a $5,000 fee and producers would share net proceeds after the city is repaid. Staff estimated maximum event costs at approximately $146,000 and indicated the city’s maximum contingent contribution would be $132,000; the city would be reimbursed first from ticket revenues and sponsorships if funds allow.
Council discussed the difference between prior contracts and the proposed revenue‑sharing structure. Staff said this arrangement mirrors prior practice in many ways but includes a structure intended to motivate promoters to increase revenue: "They're gonna get their fee before we get our $132,000 back," staff explained, and ticket and other event revenues would be applied first to repay the city.
After discussion about risk, expectations and promoter responsibilities, council voted to approve item 8.19 and authorize the partnership under the terms described in the staff report.
Next steps: staff will finalize contractual terms and return any required agreements for council approval; the exact artist and date scheduling will be subject to promoter negotiation and ticketing strategy.
