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San Bruno's RACK reports high demand in first year; staff cite memberships, lessons and rentals
Summary
City recreation staff told the council the Recreation and Aquatic Center (RACK) completed its first year with roughly 1,500 annual memberships, about 1,000 monthly memberships, 3,160 punch passes sold, 37,000 admissions and an estimated 119,000 total visits; staff outlined expansion plans and staffing needs.
City recreation leaders delivered a comprehensive first‑year report on the San Bruno Recreation and Aquatic Center (the RACK) at the Sept. 9 council meeting, highlighting strong community use, program growth and operational challenges.
"The rack team achieved many great accomplishments during our first year," Deputy Director Damen Santom said. Staff reported hiring more part‑time staff (adding roughly 72 hires to an initial 79), expanding aquatics programming and training 54 lifeguards, and offering more than 200 swim lessons that reached about 775 participants.
Program and facilities numbers presented to the council included roughly 1,500 annual memberships (primarily residents), about 1,000 monthly memberships, 3,160 punch passes sold (approximately 2,000 resident / 1,200 nonresident), 37,000 admissions across age categories and an estimated 119,000 total visits when memberships, punch passes and daily entries are combined. Recreation supervisors said 295 facility rentals were provided during the year for events including conferences, community meetings and the council's own sessions.
Judy Gilly, who oversees memberships and admissions at the service desk, rounded the numbers for the council: "So altogether 37,000 admissions ... and then finally total rack visits ... 119,000 total visits for the rack this year," she said.
Council members praised staff for creating programming and meeting community demand while asking for clarity on revenue projections and sustainability. Staff said primary revenue drivers will be increased memberships, daily admissions and expanded facility rentals and estimated a target membership growth of roughly 10–15% over the next year as a planning assumption.
The RACK team also described marketing and partnerships (new website, logo refinement, social media growth) and noted capacity and staffing remain the primary operational constraints as the city works to expand programming and accessibility.
Next steps: staff will refine registration and technology systems, expand programming and coordinate capacity management to broaden access and meet demand.
