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Ulster County panel approves $248,275 tourism marketing contract amid accessibility and safety concerns

Ulster County Legislature: Economic Development, Planning, Education, Employment, Arts & Agriculture Committee · February 4, 2025
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Summary

The committee approved a $248,275 state‑funded contract with Medium Giant Co. to promote Ulster County as an accessible destination; members raised questions about campaign timing, backdating, and pedestrian/bike‑safety messaging before adoption.

The Ulster County committee approved a $248,275 contract with Medium Giant Company Inc. to promote Ulster County as an accessible tourism destination for a campaign spanning July 1, 2024, through Sept. 30, 2025. The contract is described by staff as funded through an Economic Development Authority (EDA) allocation and state sources; no county match was required.

Committee members asked when the marketing campaign would roll out and were told…

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