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Committee previews Chapel Street banner design; opts to test 'support' and 'learn more' calls to action
Summary
Needham's Revitalization Trust Fund reviewed a Chapel Street banner mockup with the slogan 'What can you make possible?' and debated QR‑code placement, whether to include a town URL, and adding the word 'support' as a clearer call to action; staff will request mockups and test legibility.
Committee members reviewed a Chapel Street banner mockup on March 26 that uses the headline "What can you make possible?" and a QR code linking to the Trust Fund page. The presenter said the design keeps text minimal so passersby can quickly scan the banner, but members questioned whether the current language made the requested action clear to someone…
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