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Lake County schools present 'Positive Community Norms' survey to Clearlake council

Clearlake City Council ยท April 16, 2026
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Summary

Lake County Superintendent Brock Falkenberg presented a Positive Community Norms initiative and launched a county-wide adult survey intended to identify perception gaps and emphasize community strengths; council encouraged sharing the survey through local channels.

Brock Falkenberg, Lake County Superintendent of Schools, outlined a Positive Community Norms initiative designed to shift perceptions and highlight existing positive behaviors across Lake County. The program, described as evidence-based, aims to use a newly launched adult survey to identify gaps between what individuals do and what they believe others do, then publicize accurate norms to drive behavior change.

Falkenberg said the initiative focuses locally on neighbor support and positive childhood experiences (PCEs) as buffers against adverse childhood experiences (ACEs). He described a timeline that includes community training events, a recently launched survey open through April events, analysis in the summer and broader public messaging in the fall. The presentation cited a Wright County, Minnesota, study where student perceptions about marijuana use differed sharply from survey results.

Council members suggested the presenters share the survey via city and school social-media channels so the effort reaches a wide adult audience. The presenters agreed to that outreach and said they would provide follow-up data to the council.