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Board agrees to pursue FIT 2.0 community-first impressions program with MSU Extension

Historic Lapeer Main Street Downtown Development Authority Board of Directors · April 22, 2026
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Summary

The board approved participation in FIT 2.0, a QR-code based first-impression tourism program run by MSU Extension that collects anonymous visitor feedback via seven questions; staff said implementation cost should be under $500 and MSU will provide quarterly reports.

At its April 22 meeting, the Historic Lapeer Main Street Downtown Development Authority voted to pursue FIT 2.0, a streamlined first-impression tourism program operated by Michigan State University Extension that gathers visitor feedback using QR codes placed in downtown planters, storefronts and flyers.

Board member Catherine moved to participate and…

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