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BOE communications chief reports 1.2M+ site views, expands social outreach
Summary
Chief Communications Officer John Taylor said BOE web pages had more than 1.2 million views in Q1, the Proposition 19 page added ~43,000 views this quarter (nearly 1 million total since launch), and the communications team is improving mobile usability and multilingual access while planning outreach for a taxpayers' bill of rights hearing.
John Taylor, the Board of Equalization’s new chief communications officer, presented a first quarterly communications report outlining web metrics, expanded social content and plans to improve multilingual and mobile access.
Taylor said BOE web pages received more than 1.2 million page views in the first quarter, with the agency homepage the most visited and the property tax landing page next. He noted…
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