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Shorewood Waters celebrates 15 years and unveils Fresh Coast Beach Party and plastic-reduction efforts
Summary
Shorewood Waters coordinator Kay Dunlap presented the program's 15th-anniversary activities, including the new Fresh Coast Beach Party, Catch the Wave partnership and ongoing MS4 outreach; trustees issued a proclamation recognizing the program and its coordinator.
Kay Dunlap, coordinator of the Shorewood Waters program, briefed the Village Board on a year of outreach and education marking the program’s 15th anniversary. Dunlap outlined recurring activities (Fish & Feather festival, beach and river cleanups, school partnerships, the Freshwater Toolkit for teachers) and local collaborations with Milwaukee Riverkeeper, MMSD and Plastic-Free Milwaukee.
New initiatives: Dunlap announced the Fresh Coast Beach Party, a Lake Michigan-focused community event tied to a plastic-reduction campaign and business outreach to encourage lake-friendly practices. The program also continues the Catch the Wave project and has expanded work with the Business Improvement District to provide businesses with strategies to reduce single-use plastics.
Proclamation: Trustees read a proclamation recognizing Shorewood Waters’ 15 years of service, the program’s origins with a Great Lakes Restoration Grant, and the coordinator’s work; the board encouraged resident participation in programming and education offerings.
Why it matters: Shorewood Waters supports the village’s MS4 permit outreach obligations, educates residents on stormwater runoff and freshwater issues, and maintains partnerships that deliver programming to schools and the public. Trustees and attendees highlighted volunteer events and practical outreach like the installation of ring buoys at two public beaches.
Next steps: Staff and volunteers will publicize the beach party and other summer events; trustees encouraged continued collaboration between the village, Shorewood Waters and the Shorewood Foundation for targeted support and outreach.
