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Simsbury Community Media urges donations as subscription revenues fall
Summary
Simsbury Community Media says cable subscription cuts have reduced its funding and asked viewers to donate via its website or QR code to support local programming, educational broadcasts and archival preservation.
Simsbury Community Media (SCM) released an appeal in the community video saying its funding model — tied to television subscription fees — has declined as viewers shift to internet‑only services. "We need your support," the SCM announcement repeated, urging donations on the SCM website or via an on‑screen QR code to help the organization continue local programming, educational broadcasts and town meeting coverage.
The announcement framed SCM as a community resource that helps preserve local history and supports school and government broadcasts. It said that although SCM's programming remains freely available online, a drop in subscription‑based revenue has reduced funds that previously supported operations.
The announcement asked viewers to donate to ensure SCM can continue to operate, educate students and keep local government meetings accessible to residents. It also thanked contributors and emphasized that even small contributions ‘‘count.’’ The spot closed with instructions to visit the SCM website or scan the QR code shown on screen to contribute.
The request for donations was presented as an organizational announcement rather than a town government action; no specific fundraising targets, budget figures or changes to programming were provided in the transcript.
