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Council approves Blue Agave’s illuminated wall sign with maintenance conditions and grants temporary liquor license

Victoria City Council · March 24, 2026
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Summary

Council granted a conditional-use permit for an internally illuminated wall sign for Blue Agave Tacos & Tequila with a condition that non-working lights be fixed within 30 days (or the remainder of the sign must be darkened) and approved a temporary on‑sale intoxicating liquor and Sunday license through June 30, 2026.

The City Council approved a conditional‑use permit March 23 for an internally illuminated wall sign for Blue Agave Tacos & Tequila at 7980 Rose Street and separately approved a temporary on‑sale intoxicating liquor license that runs April 1–June 30, 2026.

Associate Planner Travis Beerley told the council the sign complies with size and projection standards in the new sign ordinance and that this is the first permitted illuminated wall sign under the updated downtown rules. Beerley said the Planning Commission recommended added time‑of‑operation limits (illumination off no later than one hour after closing) and routine maintenance, and staff requested conditions that would prevent the sign from becoming a persistent nuisance.

Council agreed to tighten enforcement language. Under the condition adopted at the meeting, non‑working lights must be fixed or replaced within a reasonable time frame not to exceed 30 days; if the sign is not brought into compliance within 30 days the remaining portion of the sign must be darkened. Council members discussed practical enforcement and agreed the 30‑day limit aligns with the city’s enforcement policy.

City Clerk Claudia Espho opened the liquor‑license public hearing; no public comment was offered. Council approved a temporary on‑sale intoxicating liquor license and a Sunday license for Victoria Prime LLC (doing business as Blue Agave) from April 1 to June 30, 2026. The clerk said the business hours on the application were Sunday–Thursday 11 a.m.–10 p.m., and Friday–Saturday 11 a.m.–11 p.m.; the ordinance allows updating hours to extend up to 1 a.m. when needed.

Council directed staff to record the CUP resolution and ensure the sign permit is not issued until proof of recording is provided and other permit criteria are satisfied.