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Alameda council introduces sidewalk vending rules and approves $50 annual permit fee
Summary
The council introduced an ordinance implementing California’s Safe Sidewalk Vending Act (SB 946), set a $50 annual permit fee, and directed staff to return with a corrected residential-zone reference; council voted unanimously to proceed with the ordinance's introduction and fee addition.
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The Alameda City Council on Oct. 21 introduced an ordinance to regulate sidewalk vending under California’s Safe Sidewalk Vending Act (SB 946) and approved adding a $50 annual vendor permit to the fee schedule.
Assistant City Manager Amy Waldridge outlined a framework that distinguishes stationary vendors (prohibited in residential zones R1–R6) from roaming vendors (allowed in residential and commercial areas), sets commercial hours from 7 a.m. to 10 p.m. and residential hours from sunrise to sunset, and requires permits that include a city business license, county environmental health permits for food vendors, a California seller’s permit for taxable goods and insurance (minimum $1 million single/ $2 million aggregate) recommended by the city’s insurance pool.
Waldridge said enforcement will be primarily complaint-driven but that staff will take a proactive approach for special events; code enforcement will provide verbal and written warnings before citations are issued. For the Thompson Avenue “Christmas Tree Lane” area staff said it would step up daily enforcement during the event period.
Vendor Richard Hike, who described himself as a legal mobile-food vendor, urged adoption, saying the ordinance levels the playing field by creating a path for compliant vendors and enabling enforcement against unpermitted operators.
Vice Mayor Michelle Prior moved to introduce the ordinance, add a $50 annual permit fee and correct a zoning reference (R5→R6); the motion passed unanimously on a voice vote. Staff said the $50 fee is subsidized (the public-works review time would justify a higher hourly fee) and that the city is not waiving other required business-license or health-department fees by adopting this permit.
What’s next: the ordinance returns for a second reading with the residential-zone correction and the new fee added to the master fee schedule. Staff will publish outreach materials and vendor guidance in multiple languages and roll out education and an A-frame/QR code campaign before stricter enforcement.

