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Mount Clemens approves quarterly newsletter collaboration with library that will include advertising revenue share
Summary
The commission approved a quarterly newsletter collaboration between the city and the Mount Clemens Public Library that allows outside advertising and directs a 40% advertising revenue reduction toward production costs for the city and library; the partners will keep editorial content separate.
The Mount Clemens City Commission approved an agreement for a quarterly newsletter produced in collaboration with the Mount Clemens Public Library. The new format will allow outside advertisers to purchase space; the city and the library will receive a 40% reduction in production costs based on advertising revenue and page purchases by each entity.
Mr Shipman explained the new magazine-quality format will include a digital version and separate editorial content for the city and library, with advertising contained at the end of the publication. He said the collaboration is intended to reduce staff time spent producing a newsletter while increasing content and outreach opportunities for local businesses and community events. Commissioners discussed a prior work session that included Mr Chambers and library director Brandon Bowman and approved the agreement on roll call.
