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Commission extends Pleasantries’ conditional consumption permit to March 6, 2025
Summary
The Mount Clemens City Commission approved a one-year extension for VBJ Mount Clemens LLC (doing business as Pleasantries) to complete state licensing and construction of a designated consumption establishment; company representatives said the full project exceeds $10 million and retail reopening is planned in early spring.
The Mount Clemens City Commission voted to extend by one year the conditional designated consumption establishment permit for VBJ Mount Clemens LLC, doing business as Pleasantries, moving the permit deadline to March 6, 2025.
City staff explained the conditional permit, issued March 6, 2023, requires completion of the state licensing process and submission of a state license before a full local permit can be granted; the extension was requested under the city’s ordinance allowance (24117 section 7D).
Jerome Crawford, chief legal officer for Pleasantries, told commissioners the project is "under development" and described it as a twofold investment totaling more than $10 million. He said the first phase is the relaunch of the retail space, which the company expects to complete in the first quarter, with a planned opening event in early March.
Brian Wickersham, the company’s president, said the designated consumption establishment portion of the project is expected to finish "realistically probably not completed towards the later half of this year if not even early next." Both Crawford and Wickersham said they are pursuing the state licensing required to move from a conditional permit to a full permit.
Commissioners moved to approve the one-year extension; the roll call recorded affirmative votes and the motion carried. The extension preserves the operator’s conditional status while permitting more time for licensing and construction.
The action does not change the city’s requirements for state licensing or the requirement that the operator provide a copy of the state license before final local approval.
