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Chelmsford DEI Committee explores podcast partnership with Chelmsford Telemedia
Summary
Chelmsford’s DEI Committee heard a proposal from Chelmsford Telemedia to produce a monthly podcast; Telemedia would handle editing and production but not marketing, and the committee discussed platform choices and the need to plan promotion and content.
The Chelmsford Diversity, Equity, and Inclusion Committee on Feb. 10 heard a proposal from Chelmsford Telemedia to develop a monthly podcast to amplify the committee’s work.
Peter Dews of Chelmsford Telemedia told the committee CTM would provide production and editing support but would not market the show. Dews said it "would be more advantageous for talk shows to go on YouTube," and recommended a talk-show format with monthly episodes.
Committee members flagged promotion and audience development as responsibilities the DEIC would need to own if it proceeds. The group did not make a final decision at the meeting and asked members to consider marketing needs and episode topics before the next meeting on March 10.
The proposal would require the committee to budget for marketing and outreach; no specific funding commitment was recorded at the meeting.
