Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Get email alerts on the Municipal Branding Policies topic
No spam. Unsubscribe anytime.
Stallings council asks staff to study trademarking the town logo and rules for large park gatherings
Summary
Councilmembers discussed whether the town should trademark its logo/seal and how to distinguish informal park gatherings from sanctioned events; staff was asked to report estimated costs to trademark the mark and to clarify permitting and safety rules for large gatherings during the budget process.
Councilmember Ays raised questions about use of the town's logo and seal and whether the town should protect those elements. He also asked staff to look into how the town distinguishes an informal gathering in a park from a sanctioned, permitted event.
The council discussed trademarking and enforcement. One council member recalled an earlier estimate that trademark work on the seal would cost about $4,000. Mr. McCarly responded that "the answer is no" when asked if the town would have recourse if the mark is not trademarked and defended; council members noted that without formal protection a third party could attempt to claim or misuse the mark.
Members also discussed permitting thresholds for large park gatherings. Staff said park shelter rentals have a capacity of 50 people and that larger gatherings (150–350 people, as cited in the discussion) could raise public‑safety and staffing concerns; staff agreed to check current policies and return with recommendations.
Next steps: Staff was directed to research trademark costs and options for protecting the logo and to follow up on park permit capacity and event rules for presentation during the budget season.
