Play East board discusses fundraising shortfall and whether cannabis retailers can contribute

Play East’s board received a fundraising update at its Feb. 3 meeting showing $11,300 in commitments against a $40,000 goal, leaving an approximate $28,700 shortfall for the year’s fundraising target. Staff said the premier partner commitment from First Community Credit Union and a $1,000 pledge from Northwest Natural were among the confirmed funds; a private donation of $300 was also noted.

Board members reviewed a new sponsorship packet and assigned outreach responsibilities to pursue additional sponsors and raffle items. Staff asked that raffle donations be delivered by April 16 so packages can be assembled and promoted on social media.

The board also revisited a previously tabled proposal about soliciting contributions from cannabis retailers. Andy, who researched the matter, told the board that Oregon administrative rule restricts cannabis businesses from engaging in fundraising or receiving public credit for contributions to youth programs in ways that could be promotional or associated with advertising. "Cannabis companies are not permitted to fundraise in any sort of way for youth programs," he said, but he added that an owner or individual could still make a private donation "as a private citizen" without advertising.

Several board members said they did not view a donation from a cannabis retailer differently from contributions by alcohol vendors and expressed interest in giving businesses an opportunity to contribute anonymously or without public credit. After the legal clarification, the board reached consensus to proceed cautiously with outreach and for staff to share the exact rule language with board members before public solicitation.

Board members assigned follow-ups for several local businesses and agreed to continue outreach to broaden sponsorships and raffle items ahead of the fundraiser.