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West Bend summer events draw big crowds; farmers market stall occupancy climbs
Summary
Downtown Westbend’s music and market season kicked off with a block party that organizers said drew about 6,100 people, and early-season farmers market stall occupancy rose from about 85% to 95% in the first weeks, organizers told the BID board June 2.
Organizers from the Downtown Westbend Association told the BID Board on June 2 that Music on Main and the farmers market have strong early-season momentum, with a highly attended block party and rising vendor participation.
Nate (DWBA) said Music on Main kicked off its 14-week season and that organizers are introducing new features, including a celebrity-bartender night and first-time performers. He reported the first farmers market weekend had about 85% of stalls filled, rising to about 95% the following week.
Noel, who led the block-party recap, told the board that police counted “close to 6,100 people” downtown for the event, up from roughly 5,500 last year. She said the event went smoothly and thanked city partners and volunteers for coordinating stage setup, vendors and public safety resources.
Noel also summarized programming at the Ben Theater for June (including a student short-film screening with a Q&A, a Duran Decade concert, a Sounds of Support fundraiser for Kasa Guadalupe, a Tom Arnold comedy date and community theater productions of 1776 in July), and urged community support.
Organizers said the early-season market turnout and event attendance indicate growing patron interest, but they continue to manage vendor readiness and logistical details as the season proceeds.
Quotes
“Noel: ‘By our count the police ... said that there was close to 6,100 people that came downtown.’ ”
What’s next: The DWBA will continue weekly markets and Music on Main events through the summer; the board encouraged continued collaboration between the association and city staff to manage logistics and communications.
