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East Hampton ARB approves a package of downtown and Montauk business signs
Summary
The Architectural Review Board approved a bundle of business signage applications June 20, 2024, clearing storefront and freestanding signs for properties including Pantigo Commons, West Lake Drive, Main Street and Montauk Highway; several approvals carried stipulations that no lighting is authorized.
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The East Hampton Architectural Review Board on June 20 approved a series of business sign applications across the village and nearby Montauk-area corridors, finding the proposals generally modest and compatible with downtown and historic-district contexts.
Vice chair Frank Itard opened the meeting and members considered multiple standalone applications before voting. The board approved an 11-square-foot building sign and a sub-four-square-foot door decal for Epic Insurance Consultants at 457 Montauk Highway (Pantigo Commons). Denise of Hampton Signs told the board the applicant intends a simple raised-block logo; members noted a proposed blue band on the façade is not part of the application and will be addressed separately.
The board reviewed and approved two signs for a restaurant at 474 West Lake Drive (newly proposed Namo), including a two-sided street sign and a brushed-aluminum wall sign, but stipulated that any lighting is not part of this approval. Members discussed as-built posts and ground-mounted spotlights visible on site and directed that lighting compliance be handled through code enforcement or a future lighting application rather than in the sign resolution.
On Main Street, the ARB approved a double-sided sign for The Row and window vinyl signage for Nosh (136 Main Street), with members clarifying that temporary or illuminated window elements are not approved as part of the resolutions; the Nosh vinyl will be placed inside the window and limited to the lettering shown in the packet. A small acrylic-letter sign for 14 Aman Square was approved as submitted, with the board instructing staff to state the color as navy in the resolution.
In other approvals, the board cleared a multi-component sign package for Beaches & Beans (717 Montauk Highway) and a blackened-brass wall sign for Venroy (6 South Avenue) — approving the latter only for the street facade as applied for and noting that any rear-façade signage requires a separate submission. Sofo Sandwich (Waycott/Northwest Road) joined by Zoom clarified that its permanent sign will be 10 feet by 2 feet; the board approved that design.
Most approvals were unanimous on voice vote; roll-call tallies were not recorded in the transcript. Resolutions for several of the approvals include explicit language limiting or excluding illumination, with the ARB and staff flagging lighting as a separate code issue if it exists on a property pre-existing the current application.
The decisions clear multiple storefronts to move forward with installed signage while directing staff to ensure resolutions match submitted materials and to process any lighting or code compliance issues separately.

