Committee reviews community-power communications schedule ahead of rate decisions

Stephanie (communications lead) presented a condensed messaging schedule for community power and related outreach items ahead of imminent rate announcements. She outlined tentative dates for outreach items: June 15 (CPCNH resources), June 22 (preview of expected rate changes contingent on PUC/Eversource timing), late-June and July repeats of bill-assistance messages, an Aug. 8 used appliance turn-in event at a retail partner and continued weekly repeat messaging to drive awareness of switching options.

Stephanie noted a technical error in a recently issued city newsletter (a broken link to bill-assistance resources) that was corrected and reissued. She said the committee’s plan emphasizes repetition across channels — city newsletter (6,300 subscribers), social media, Channel 22 community TV, library and department newsletters and physical displays — to reach residents who do not use digital channels.

Committee members discussed timing: the city cannot determine the exact community-power rate until the coalition and PUC processes conclude, and Stefanie and others said messaging will be adjusted to reflect rate announcements; the committee agreed to avoid premature definitive messaging until after the PUC and Eversource postings. The committee asked staff to finalize a press release sequence and to coordinate with CPCNH as new rate information becomes available.

Ending: The committee asked communications staff to refine the messaging calendar and return with final materials timed to the PUC/Eversource schedule; no formal vote on the communications plan was recorded in the transcript.