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Select Board approves transfer of Showcase Cinemas license to Phoenix Theaters; company outlines renovation and tap‑wall plan
Summary
Foxboro’s Select Board approved transfer of an all‑alcohol license to Phoenix Theaters Patriot Place and heard plans for a full renovation, new reclining heated seating, Dolby Atmos sound, a lobby beer 'tap wall' (beer/wine/seltzers) and lower ticket pricing; Phoenix aims to open July 1, pending work.
The Foxboro Select Board voted on May 26 to approve the transfer of an on‑premise, all‑alcohol beverage license for the Patriot Place cinema from Quinsey Amusement Inc. (Showcase Cinemas) to Phoenix Theaters Foxboro LLC.
At the public hearing, attorney Tom Miller introduced owner Corey Jacobson and project lead Jordan Hullman, who presented renderings and a plan to modernize the theater. Jacobson said the company will replace seating with fully reclining heated seats, install Dolby Atmos sound and new projection equipment, and add a beer/seltzer/wine tap wall in the lobby alongside full‑service bars in the upstairs space. He said the company’s pricing strategy would keep evening tickets at a top price of $10, $8 for matinees and $7 for children and seniors.
The board discussed operations and safety: Jordan Hullman and Phoenix staff described the tap wall’s ID and card‑loading procedures, server training, and an operations/security plan they said complies with Massachusetts rules. Derek Almada was named as the proposed manager of record; board members confirmed he meets statutory qualifications and that Phoenix has experience operating alcohol service in other locations.
Phoenix told the board it plans an opening party on June 30 and aims to open for a July 1 feature release, subject to final approvals and completion of renovations. The board approved the license transfer by voice vote with no opposition recorded.
Why it matters: The transfer clears the way for a substantial renovation of a high‑profile Patriot Place amenity and introduces a self‑service tap wall concept (beer, seltzer, wine) into the lobby, with full bar service retained upstairs. The change could affect patron flow, alcohol operations, and neighboring businesses, particularly during busy summer events.
The board required confirmation of operational permits and adherence to ABCC rules and town licensing conditions before full operations commence.
