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Council asks Travel & Tourism Board to review Star Valley Ranch Association lodging-tax grant for ice rink
Summary
Councilmembers expressed concerns about a handwritten lodging-tax grant application from the Star Valley Ranch Association for ice-skate purchases and asked that the Travel & Tourism Board review and that the application include a budget, marketing plan and co-sponsorship details.
The Town of Star Valley Ranch council reviewed a lodging-tax grant application Feb. 4 from the Star Valley Ranch Association seeking funds for ice skates and an ice-skating rink and requested the application be refined and reviewed by the Travel & Tourism Board.
Mayor Ruzena Rok introduced the application. Councilman Ellis said the form lacks co-sponsorship or matching investment details, contains no marketing or recognition language, and does not indicate whether the Travel & Tourism Board had reviewed it; he asked that the board review and that the application be updated. Councilman Bitter said the submission lacked a budget or clarity on what the money would specifically purchase. Councilman Toolson called the proposal a promising first attempt that needs polishing. Councilman Merrill asked that the Travel & Tourism Board provide a recommendation and suggested the application be typed rather than handwritten.
No motion to award funds was made at the meeting; councilmembers directed staff to refer the application to the Travel & Tourism Board for review and for the applicant to supply a budget, clearer sponsorship/marketing details and a typed application.
Next steps: the Travel & Tourism Board review and a revised application from the Star Valley Ranch Association were requested; no grant award or vote was taken on Feb. 4.
