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Vendor proposes housing‑help website; committee asks for one‑page cost summary
Summary
Q Marketing owner Kathleen Walker presented a web proposal to centralize Dennis housing resources, citing an Eastham model and estimated build costs of roughly $3,200–$5,000 and maintenance of about $200/month. The committee asked for a one‑page options/cost summary and agreed to coordinate with town IT.
Kathleen Walker of Q Marketing presented a proposal to build a dedicated housing‑help website to improve community access to the trust’s programs and to make information discoverable through search‑engine optimization (SEO). Walker described a site her firm built for Eastham that combined clear program pages, contact information and SEO work so residents seeking help can find assistance more easily.
Walker estimated that a site similar to Eastham’s would cost in the range of $3,200–$5,000 to build, depending on scope. She explained optional add‑ons including photography and video and said ongoing content maintenance and back‑end SEO work would be about $200 per month. She recommended WordPress as an easy platform and described two hosting options: (1) host the site in the town’s server environment and have the vendor link to it, or (2) vendor‑host and put the site on a domain owned by the town with vendor access.
“We build websites that have that in mind — we don't just want it to be pretty. We want it to be found,” Kathleen Walker said, describing SEO, meta tags and social‑media follow‑up as part of the offering.
The committee asked Walker to prepare a one‑page summary of costs and options for the group to review at the next meeting and agreed to have staff (IT: Dan/Jeff and Greg were named) evaluate hosting and integration. Walker said she would prepare materials that week and share them with the committee contact, Josh.
The meeting record shows the committee has a small grant to pay for initial work; members discussed timing constraints on that grant and the possibility of using CPC or other funds for longer‑term subscriptions. The committee did not make a funding decision in this meeting but endorsed moving forward with a vendor‑prepared summary and IT coordination.
