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Draft operating agreement would shift promotion and sales to Visit Bloomington, clarify CIB role
Summary
A draft operating agreement discussed at the meeting would reassign primary promotion, marketing and sales responsibilities from the county and management company to the CBC/Visit Bloomington and clarify the capital improvement board’s role as owner/contracting agent for operations and capital work.
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Board members and staff reviewed a draft operating agreement intended to clarify responsibilities among the county, the capital improvement board (CIB), the convention center management company and Visit Bloomington (the CBC). The document, as presented, would move the primary obligation for promotion, marketing and sales to the CBC/Visit Bloomington while retaining operational and owner-agent duties with the CIB.
Staff summarized the document’s purpose: to simplify contracting arrangements so the convention center management company can focus on day-to-day operations and the CBC/Visit Bloomington can lead sales and marketing. A board member summarized the change plainly: “we're primarily looking at at reassigning a contract with the county to the CIB,” reflecting the shift in contractual relationships described in the draft.
The discussion included operational details, separation of duties, and a request that the draft be reviewed for statutory overlaps. The board noted that the arrangement aims to make sales/marketing more cohesive across the larger facility and to preserve clear lines about who pays and who markets. Legal counsel for the capital improvement board was noted to be available remotely for questions.
No final vote on the operating-agreement draft was recorded at the meeting; staff and legal advisors were available for follow-up and the document was left for further consideration and refinement.

